We all want the best brand we can get, right? I assume so, since you're reading this blog. I've talked about in previous posts how a good visual brand isn't just "pretty" - it's functional and communicates well. Because a brand is functional rather than decorative, it interacts with all the other areas of your business, which can make what seems like simple graphics actually a subtly complex facet of your business.
With that in mind, today I'm going to be talking about how planning for your business, and including your visual brand in those plans, can help simplify your workload and improve the quality of your brand. And if that interests you, just wait - I have a gift at the end that will help you take this marriage of planning and branding to the next level.Read More